Docs / Troubleshooting

Troubleshooting

When messages will not send, WhatsApp will not connect, or conversions do not appear.

Messages not sending
A decision tree for why a WhatsApp message won't send: closed window, quality freeze, allowance ceiling, a Meta-side account block, or a rejection.
WhatsApp connection issues
Why Embedded Signup can fail to connect your WhatsApp number, what to do about it, and how to reconnect.
Conversion events not appearing in your ad account
Why conversions may not appear in Meta or TikTok, where to check, and why Google Ads results are not sent yet.